White paper — Current a case study in a very sidebar of a white paper or element it as A part of the narrative throughout the entire body duplicate.

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The 1st web page contains a pull-out estimate from Candice that focuses on her success … a copywriting small business that's additional than just a supply of earnings. It is pleasurable and rewarding function.

Two locations to search for information regarding The client’s firm are from the “About Us” portion of the modern press release plus the “About Us” page of their Web page. It's also possible to fill in any information and facts missing from a investigation during the interview with The client.

Summary: Notify the reader exactly why your case study and findings are relevant, and restate your thesis and principal success.

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While your case study is a story, it should be depending on proof. Use just as much facts as is possible For example your level.

Thank the interviewee. Apart from what every effectively-educated individual would do, sending a next page thanks Be aware to The shopper may additionally help in a while to have Tale indication-off Substantially quicker.

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Use the very best offers straight from the customer. You may edit them for clarity or for grammar, but words and phrases straight from the customer’s mouth are much better than making up a quote and asking them to sign off on it.

She quickly recognized which they don’t require a lot of selling product. Acknowledging a setback or addressing a obstacle is essential mainly because it adds to the trustworthiness of Candace’s story.

The revision plan makes sure that the final case visit this web-site study aligns While using the customer’s expectations and specifications.

They make use of successful storytelling techniques to keep the reader engaged, whilst maintaining a focus on the central issues and themes of the case study.